Tucson, AZ – MidwayUSA, one of the largest privately held retailers of hunting, shooting and outdoor products, with a focus on customer service and satisfaction—has renewed its corporate sponsorship with Safari Club International (SCI). “Brenda and I are passionate hunters and strong advocates for wildlife conservation,” said Larry Potterfield, Founder and CEO of MidwayUSA. “As sportsmen, it’s our responsibility to fight for and support those organizations that we closely align with; that’s why all of us here at MidwayUSA are proud to partner with SCI, an organization Continue reading MidwayUSA Renews Safari Club International Sponsorship→
The new Hunting Backpack, from MidwayUSA has been designed for the serious hunter and is rugged enough to stand up to the toughest conditions. It’s a generous daypack with over 1900 cubic inches of storage, most in the massive main compartment. Two 6” x 10” side pockets help maintain a balanced load and are great for binoculars, rangefinders or water bottles. The zippered front pocket with internal organizational panel is the perfect place for maps and smaller gear. A brushed polyester body makes this backpack quiet in the field, while the 600D nylon bottom and reinforcements ensure durability. Padded shoulder and waist straps help the Hunter carry a load in comfort, and the waist straps include rows of MOLLE webbing to allow more gear to be attached if desired.
“We simply called it the Hunting Backpack because it’s flexible enough to perform at a high level in just about any hunting situation,” said MidwayUSA Brand Product Line Manager Jerod Smothers. “Innovative design features and durable construction were central themes for our design team. I know Customers will love the new Hunting Backpack.”
The MidwayUSA Hunting Backpack features Mossy Oak Break-Up Infinity camo and is available now.
Safari Club International and long-time SCI supporter MidwayUSA have announced the signing of a corporate sponsorship through 2015.
MidwayUSA is a privately held American retailer and wholesaler of various hunting and gun-related products. The company is headquartered in Columbia, Missouri, and markets both online and through mail order catalogs. First incorporated in 1977 under the name of Ely Arms, Inc. — the name Ely comes from the village of Ely, Missouri, the general location where Larry Potterfield’s ancestors settled in the mid-19th century – the name was changed in 1979 to Midway Arms, Inc. In June 1998, the MidwayUSA name came into existence. The company has been under the continuous ownership and management of the Potterfield family from the beginning. Larry and Brenda Potterfield established the MidwayUSA Foundation, a 501(c)(3) not-for-profit charitable organization in 2007. The Potterfields began the Foundation as a result of their passion and interest in education for shooting, hunting, firearms safety and outdoor skills. Over the years they have donated millions of dollars to support shooting and hunting.
“The Potterfields and the entire Midway USA family are instrumental in helping to further SCI’s mission of protecting hunting. Their dedication to providing high quality hunting equipment to hunters around the world, and their continuing partnership with SCI, will benefit hunting for future generations,” stated Craig Kauffman, SCI President.
“We’re proud to partner with great conservation organizations such as SCI,” said MidwayUSA Founder and CEO Larry Potterfield. “Our Customers want us to support our industry, and we do that in part by working with groups like SCI that have a clear vision for the future of Hunting.”
The corporate sponsorship agreement includes the establishment of MidwayUSA as a Corporate Sponsor of the SCI Convention to be held February 5-8, 2014 in Las Vegas, NV, and the Official Sponsor of the Saturday Dinner and Auction.