Yamaha Expands Outdoor Access Initiative.

yamahaOAILogohuntforever060414Yamaha Motor Corp. USA has expanded its GRANT (Guaranteeing Responsible Access to our Nation’s Trails) program. Now known as the Outdoor Access Initiative, the program has been expanded to support off-highway vehicle (OHV) users in a wide variety of outdoor activities.

“Yamaha is the leader in supporting our industry and customers on OHV issues as well as conservation, land access and safe, responsible use of ATV and SxS vehicles – whether in
recreation, hunting or agricultural settings,” said Mike Martinez, Yamaha’s ATV/SxS group Vice President. “The GRANT program always has welcomed applications from diverse groups. With
this new name, we make it clear that the Yamaha Outdoor Access Initiative actively encourages the submission of projects that support safe, responsible use of OHVs, as well as sustainable
access to land for all outdoor enthusiasts.”

“The Outdoor Access Initiative recognizes its roots are in addressing the needs of the OHV community specifically,” said Steve Nessl, Yamaha’s ATV/SxS Marketing Manager. “Yamaha has also seen tremendous results from GRANT-funded projects submitted by agricultural institutions as well as hunting and conservation-based groups that benefit not only the specific yamahavikingcamohnt4evr102413organization, but all outdoorsmen and women, including OHV enthusiasts. OHVs make the outdoors more accessible to everyone, and the Outdoor Access Initiative can and should help address any challenges to that access.”

The Yamaha Outdoor Initiative has directly  and indirectly supported thousands of miles of trails, maintained and rehabilitated countless riding areas, improved staging areas and partnered with local riding enthusiasts nationwide to improve the off road riding experience. Each quarter, Yamaha accepts applications from non-profit or tax exempt organizations such as riding clubs and land Yamaha Grizzly 112612conservation groups to protect, expand and improve access to safe and sustainable trails. Applications for projects such as trail development, signage, safety and education are at the heart of the initiative’s mission. More than $95,000 has been awarded to organizations such as Alaska Department of Natural Resources, Cayuna Iron Range Riders, Responsible Recreation Foundation and the Tread Lightly! Respected Access is Open Access Campaign to name a few. For more information take a look at new Outdoor Access Initiative website or contact Yamaha’s hotline at 1-877-OHV TRAIL (877-648-8724).

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